Your external category manager
We don't just supply goods — we represent the brand and take responsibility for how it sells in your chain. So our goal is not to fill your warehouse but to do everything necessary so that the goods don't sit on the shelf.
Distributor and brand representative
| Distributor | Beautymarket | |
|---|---|---|
| Goal | Ship the goods | Growth of the brand's sales in the chain |
| Assortment | The whole price list | A matrix for each chain's audience |
| Promo | On the chain's request | We develop it together with the chain to fit its plan |
| After shipment | Work is finished | We monitor turnover and stock |
| Portfolio | Own brands | Any brands available for Ukraine, and private label |
What we do for the chain
Assortment for your consumer
We build a matrix for each chain and store format — based on the audience and sales.
Joint promo
Promotion calendar, mechanics, POS materials, staff training — to fit the chain's plan.
Turnover control
We analyse sell-out, redistribute stock and remove slow-moving items in time.
Any brands for Ukraine
We will find a brand available for import to Ukraine and bring it to your chain, including the portfolio of the Naturalia Tantum group.
Private label
Cosmetics under your brand — from formula to shelf.
Localised content
Descriptions, photos and materials in Ukrainian for the shelf and e-commerce.
What this gives the chain: less workload for category managers, higher shelf turnover and brands that sell.
Private label: cosmetics under your brand
We organise the development and production of cosmetics under the chain's own brand — from formula to shelf. We work with manufacturers in Italy, including the manufacturers of the Naturalia Tantum group.
| Stage | What we do |
|---|---|
| Concept | Category, positioning and price segment — tailored to your audience and shelf |
| Formula | Development of the formula with natural ingredients; if required — to meet certification requirements (COSMOS, AIAB, VeganOK) |
| Compliance | Product file under Regulation (EC) 1223/2009, CPNP notification, labelling in Ukrainian |
| Design and packaging | Together with the chain, taking shelf and logistics requirements into account |
| Production | At verified production sites in Italy, with quality control of every batch |
| Supply and launch | Delivery to Ukraine, documents, support for the start of sales |
Categories: face, body and hair care, soap, household and laundry products.
